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According to the annual research by Johnson Controls, those organizations which set public goals are 50 percent more likely to implement energy efficiency measures than those without public goals. The survey also showed that 73 percent of the respondents did set energy reduction goals and that’s up more than 50% compared to two years earlier. Nearly third of those who did set public goals used external funding to meet their goals and 72 percent of them also plan to increase their investments in energy efficiency.

The annual survey was conducted among 3000 decision-makers in 10 countries around the world and based on the results, the overall energy efficiency importance is up 116 percent compared to 2010.

It’s becoming more important for building owners to have green-building certification. However, the study also showed one weak point, which are public policies.

“We need public policies and private investment to work together to reduce the market’s uncertainty and capture this year’s momentum toward a more energy efficient global economy,” said Dave Myers, president of Johnson Controls Building Efficiency.

The survey, Energy Efficiency Indicator, was conducted for the seventh time by Johnson Controls, leader in solutions that increase energy efficiency in buildings.

You can learn more about the 2013 Energy Efficiency Indicator at www.institutebe.com

Disclosure: This post was requested by an advertiser.

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3 summer marketing ideas

admin on July 2nd, 2013

Here are some ideas for you to help your business make it to the next level this summer. 1. Participate in a community summer event – Often cities have fairs or parades or other types of special events. These events are the perfect opportunity for you to let people in your community not only know […]

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admin on May 5th, 2013

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Don’t Drop the Baby

admin on February 2nd, 2013

Use this joke next time you have a business meeting that is lacking energy!

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5 Things to Keep in Mind When Filing Taxes

admin on February 2nd, 2013

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Did you know that 40 of energy in U.S. is consumed by the buildings sector, 30% by the industrial sector and 29% by the transportation sector? I didn’t. I also didn’t know that Carbon Dioxide Emissions for U.S. Buildings is roughly 2200 Million Metric Tons, and this number doesn’t include the industrial sector. In all […]

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Too predictable in business

admin on January 3rd, 2013

Here is an interesting video that all business owners should think about. It is important that we dont find our product and service too predictable. Our customers want and enjoy new technology. The success of apps like angry birds show that it doesnt take much to grab the attention of someone and keep them coming […]

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What mobile devices do you use?

admin on January 3rd, 2013

There was a time when, with the exception of doing paperwork on the go, there really was no need or purpose for a mobile device. Sure a lot of people had laptops, but how many of them needed them or really used them “mobile”? It was nice to be able to take all your files […]

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Knowledge. Being ahead of the game. Being ahead of others or at least not too much behind. That’s what it’s all about. That’s what being in the online business scene is all about. If you’re a cleaning woman (or man, for the matter) at a bar, chances are, you don’t have to learn too many […]

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