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According to the annual research by Johnson Controls, those organizations which set public goals are 50 percent more likely to implement energy efficiency measures than those without public goals. The survey also showed that 73 percent of the respondents did set energy reduction goals and that’s up more than 50% compared to two years earlier. Nearly third of those who did set public goals used external funding to meet their goals and 72 percent of them also plan to increase their investments in energy efficiency.

The annual survey was conducted among 3000 decision-makers in 10 countries around the world and based on the results, the overall energy efficiency importance is up 116 percent compared to 2010.

It’s becoming more important for building owners to have green-building certification. However, the study also showed one weak point, which are public policies.

“We need public policies and private investment to work together to reduce the market’s uncertainty and capture this year’s momentum toward a more energy efficient global economy,” said Dave Myers, president of Johnson Controls Building Efficiency.

The survey, Energy Efficiency Indicator, was conducted for the seventh time by Johnson Controls, leader in solutions that increase energy efficiency in buildings.

You can learn more about the 2013 Energy Efficiency Indicator at

Disclosure: This post was requested by an advertiser.

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